Company History

In 1963, Dr. Hamidi started the life story of the Pakrokh brand by establishing a laboratory called Dr. Hamidi Lab, which was active in the production of a variety of detergent and sanitary products. The goal of this laboratory has been to meet people's sanitary needs and, of course, to improve the community's health and well-being.During these years, great steps have been taken.

After 17 years since the establishment of the Pakrokh brand and considering changes in consumption pattern, increasing the level of knowledge and information of consumers, and the increasing advancement of technology, Dr. Hamidi Laboratory changed its name to Latoniran Laboratory to take strong and robust steps to develop its activities in the field of production, by utilizing the latest technology in the world and keeping up with the world's top brands.

After about 2 years, Latoniran Laboratory was looking for a name that indicated the application and the variety of products of this laboratory. A name that could instill the nature of the products of this center in the industry and in the consumer. This is how the need to change and choose a worthy name within the framework of the Latoniran Laboratory was put on the agenda. In this way, with the passage of time and fundamental research, to choose a name tailored to the products and policies of this large complex. For many years now, Packrokh has been a familiar name to all those who care about their health and their families’.

After about 2 years, Latoniran Laboratory was looking for a name that indicated the application and the variety of products of this laboratory. A name that could instill the nature of the products of this center in the industry and in the consumer. This is how the need to change and choose a worthy name within the framework of the Latoniran Laboratory was put on the agenda. In this way, with the passage of time and fundamental research, to choose a name tailored to the products and policies of this large complex. For many years now, Packrokh has been a familiar name to all those who care about their health and their families’.